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You've signed your agreement, now send us everything we need to begin. Follow the checklist for your service below and we'll be editing within 48 hours of receiving your assets.


Required for Every Project

  • Brief documentTell us your goal for this content, what should viewers feel, do, or know after watching? Include any specific messaging or calls to action.
  • 3 reference videosExamples of edits you love, yours or someone else's. This is how we learn your taste. If this is an ongoing retainer, only needed on the first project.
  • Brand assetsLogo (PNG with transparent background), brand colours (hex codes), any fonts you use, and watermark or lower-third files if you have them.
  • Music preferenceGenre, energy level, and any specific tracks you like. Let us know if you have licensed audio you want used, or if you want us to source it.
  • Desired output format & deadlinePlatform(s) the content is going on (Instagram, TikTok, YouTube, etc.), preferred aspect ratio (9:16, 16:9, 1:1), and when you need the first draft.

Reels & Shorts Editing, Additional Assets

  • Raw footageUpload all clips via Google Drive, WeTransfer or Dropbox. Include every take, don't pre-cut. The more footage the better; we'll find the gold.
  • Caption style preferenceDo you want animated word-by-word captions, full sentence subtitles, or none? Any preferred font or colour for on-screen text?
  • Hook preferenceDo you have a preferred opening line or hook already recorded in the footage? Point us to the timestamp or clip name so we can lead with it.
  • Editing styleViral (fast, punchy), Cinematic (slow, atmospheric) or Your Style (match my existing content). If "Your Style", include the 3 reference videos above.

Real Estate Video, Additional Assets

  • All property footageWalkthrough clips, drone/aerial footage and any B-roll of the area. Upload in original quality, do not compress before sending.
  • Property detailsAddress, key features (bedrooms, bathrooms, size, standout selling points), listing price if to be shown, and the agent's name and contact details for lower thirds.
  • Agency brandingAgency logo, agent headshot (optional), brand colours and any standard sign-off or disclaimer text that must appear in the video.
  • Tone & target buyerIs this a luxury listing, first-home buyer property or investment opportunity? This shapes the music, pacing and colour grade we apply.

Social Media Management, Additional Assets

  • Platform login accessWe'll need posting access to each platform (Instagram, TikTok, etc.). Share via a secure password manager or platform-native invite, never paste passwords in a message.
  • Brand voice guideHow do you speak to your audience? Formal or casual? Inspirational, educational or entertaining? Share examples of captions you love (yours or competitors').
  • Content bankAny existing photos, videos or graphics we can use in the first month. The more content you provide, the more posting options we have.
  • Goals & KPIsWhat does success look like? Follower growth, engagement rate, website clicks, leads? Knowing your targets helps us shape the strategy from day one.
  • Topics to avoidAny subjects, competitors, events or language that should never appear in your content. Better we know upfront than fix it after posting.

Questions before you send?

WhatsApp or email us, we'll help you pull your assets together and get started fast.

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